Pollsters warn Kemi Badenoch to avoid being ‘overly combative’ to win back voters
1 month, 2 weeks ago

Pollsters warn Kemi Badenoch to avoid being ‘overly combative’ to win back voters

The Independent  

Sign up for the View from Westminster email for expert analysis straight to your inbox Get our free View from Westminster email Please enter a valid email address Please enter a valid email address SIGN UP I would like to be emailed about offers, events and updates from The Independent. Please try again later {{ /verifyErrors }} Kemi Badenoch has been warned she needs to “avoid the perception she would cross the road to pick a fight” as she faces the daunting task of trying to turn the Conservative Party around from its worst general election result in history. She needs to be energised and energetic without being overly combative, and I think that is going to be the defining task of her leadership.” Badenoch defeated Robert Jenrick and could benefit from being ‘a relative unknown’ to the wider public After the Conservatives crashed to their worst general election defeat in history, winning just 121 MPs, Mr Tryl said she would have to “flesh out why the Conservatives lost”. But Mr Tryl said: “It’s because people fundamentally felt they had failed on issues of trust and competence and they were too divided.” Mr Tryl added that Ms Badenoch should focus on “low-hanging fruit” as leader, going after Tory voters who stayed at home in July or switched to Labour rather than those who backed Nigel Farage’s Reform UK. Furthermore, an excessively right wing positioning could push the Conservatives too far from the centre, leaving more space to Labour or even new centrist political forces trying to attract moderate votes.” It came after the four-month leadership contest saw Ms Badenoch win the backing of 53,806 Tory members, with Mr Jenrick taking 41,388 votes.

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