2 years, 6 months ago

YouTube 'dislike' and 'not ' buttons fail to protect users: Mozilla study

YouTube 'dislike' and 'not ' buttons fail to protect users: Mozilla study YouTube is the second most visited website in the world, and its algorithm drives most of the video views on the platform. Previous Mozilla research determined that people routinely recommended videos they don't want to see, including violent content, hate speech, and political misinformation. YouTube buttons like 'not interested', 'dislike', 'stop recommending channel', and 'remove from watch history' are ineffective at preventing similar content from being recommended and its user controls do not work for many people, researchers from Mozilla have discovered. "We determined that YouTube's user controls influence what is recommended, but this effect is negligible and most unwanted videos still slip through," the researchers noted. They looked at what happened over time to people's recommended videos after they had used one of YouTube's feedback tools -- buttons like 'Dislike' and 'Don't Recommend Channel'.

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