CCPA imposes Rs 3 lakh fine on IITPK for misleading advertising claims on IIT-JEE exam success
1 month, 1 week ago

CCPA imposes Rs 3 lakh fine on IITPK for misleading advertising claims on IIT-JEE exam success

The Hindu  

The Central Consumer Protection Authority has imposed a penalty of ₹ 3 lakh on IITian's Prashikshan Kendra for deceptive advertising about its students' success in the IIT- JEE examinations, the government said on Friday. The authority found that IITPK deliberately withheld information that the students were merely toppers within the institute, not at the national level, creating a misleading impression about its success rates. It also claimed "1384 IIT Ranks in the past 21 years by IITPK", misleading consumers into believing that these students exclusively secured admission into IITs, an official statement said. Without presenting any supporting data or context, IITPK used bold claims such as "Highest success ratio year after year," "Best success ratio for 21 years," and "Success Ratio at 61%" in its The commission imposed a penalty to protect "young and impressionable aspirants" from potentially deceptive marketing practices.

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