How to prevent app-tracking on Android phones even as Google drags its feet?

When Apple rolled out its App Tracking Transparency controls with iOS for iPhones back in April, Facebook, now Meta, was the most vocal critic of the move. Apple’s idea is simple - give users a clear choice of whether they wish to allow apps installed on their iPhones to track their usage across other apps and websites to eventually serve targeted advertising. Android phones don’t have anything similar just yet, which leaves millions of users’ data free for tracking by apps that seek to collect every bit of data to create your detailed profile. DuckDuckGo, a company best known for a privacy-focused search engine and web browser apps, has now rolled out an add-on for the DuckDuckGo Privacy Browser app for Android phones. DuckDuckGo says the App Tracking Protection for Android feature will work in the background, and block data-transfer requests from apps that you have disallowed from tracking you.