Microsoft and Adobe tag team to promote each other's cloud computing tools
Tech giants Microsoft and Adobe today announced a major partnership to promote the use of each other’s cloud-computing tools among their mutual customers. Microsoft said Adobe will now make Azure its “preferred cloud platform” for its three main services: the Adobe Marketing Cloud, Creative Cloud and Document Cloud. “Adobe and Microsoft will bring together the cloud horsepower and end-to-end capabilities brands need to design and deliver great digital experiences.” The companies are also working to make sure customers can seamlessly work across each other’s software, they said in a joint statement today. “Customers today expect a well-designed, personalized and consistent experience every time they engage with a brand,” said Shantanu Narayen, president and CEO of Adobe, in today’s announcement.
Adobe strikes deal to acquire cloud platform service Marketo for $4.75 billion
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