‘Pokemon,’ ‘Gears of War’ and other nostalgic video games are a multi-billion-dollar business
CNNNew York CNN Business — “Pokémon,” “Final Fantasy,” and “Gears of War” are about as different as video games can be, but what they share in common is surprising: They’re more than a decade old and still producing new, exceedingly popular games. The top ten bestselling console games last year were all part of bigger franchises, according to IDC, including “Pokémon: Let’s Go, Pikachu!,” “Call of Duty: Black Ops 4” and “FIFA 19.” The only exception was “Spider-Man” on the PlayStation 4, although that was a standalone game in a much bigger franchise that spans movies and other Marvel video games. AFP PHOTO / MARK RALSTON Mark RalstonAFP/Getty Images Keeping games fresh involves starting from scratch, said Pete Hines, senior vice president of marketing and communications at video game publisher Bethesda, which makes successful franchises, including “Fallout” and “Doom.” “After you finish a game, you have to be willing to say: What do we want the next thing to be?” said Hines. “You have to change the formula or else people do get bored,” said Laine Nooney, assistant professor and historian of video games at New York University.
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Xbox Game Studios to partner with ELEAGUE for 'Gears of War' documentary series
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