Chinese visitors answer Africa's call of the wild
China DailyChinese tourists are welcomed at Jomo Kenyatta International Airport in Nairobi, Kenya, on Feb 11, 2023. Rich attractions Africa has grown rapidly in popularity with the Chinese public over the past 15 years, thanks to deepening cooperation with China on the economy, education, and technology, experts and tourism industry insiders said. "China's outbound tourism to Africa started to scale upward around 2010 because of the addition of flights and optimized visa policies to the continent," said Yang Jinsong, director of the International Institute of the China Tourism Academy. Southern Africa has diversified landscapes including deserts, coastal views and grassland, offering Chinese travelers multiple cultural and nature experiences," he said. Li said destinations including Egypt, Morocco, Tunisia, Kenya, South Africa, Tanzania and Namibia have gained in popularity with Chinese travelers in recent years thanks to popular TV programs.