Seasoned Directors in Tollywood Lost Their Midas Touch?
6 months ago

Seasoned Directors in Tollywood Lost Their Midas Touch?

Deccan Chronicle  

Hyderabad: With 50-plus director YVS Choudhury announcing his next film with Nandamuri Taraka Rama Rao, grandson of actor-turned-politician Harikrishna, and another senior director Gunasekhar announcing his new film ‘Eupharia’ and planning to give young directors a run for their money. However, flops like ‘Shakuntalam’ ‘Rangamarthanda’, "Liger,' ‘Malli Pelli’ and 'Vyooham' to mention a few, have raised doubts about seasoned directors’ so-called midas touch. “It is a fact that young audiences are unwilling to spend money on 50-plus directors and a few of them have delivered inferior movies too,” says producer C Kalyan and adds, “New age viewers' tastes are changing and they are demanding some novelty. Producer C Kalyan further says new directors are keeping cash registers ringing by dishing out varied movies like ’Bimbisara’, “Virupaksha’, ‘Balagam’, and ‘Tillu Square’ to revive the fortunes of sinking Telugu cinema.

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History of this topic

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