Inside the Harris campaign’s 15-week, $1.5 billion spending spree that has left Democrats looking for answers
The IndependentSign up for the daily Inside Washington email for exclusive US coverage and analysis sent to your inbox Get our free Inside Washington email Get our free Inside Washington email SIGN UP I would like to be emailed about offers, events and updates from The Independent. Kamala Harris’s 15-week operation splashed out on celebrity concerts, social media influencers, an Oprah town hall event, and ramped up its advertising campaign and ground game at an average cost of roughly $100 million a week, according to The New York Times. It has provoked the Democratic National Committee’s financial chair to “push for an introspective study and analysis” of how the campaign racked up a total spend of $1.5 billion. In a note sent to fundraisers on Friday, Chris Korge said that losing all seven battleground states had “shocked us all.” open image in gallery Democrats are searching for answers following the Harris campaign’s $1.5 billion spending spree “I will absolutely push for an introspective study and analysis of the campaign, its structure, its messaging, all communication platforms and budgeting,” Korge wrote. “We spent money in stupid ways because we had a really bad strategy,” a former consultant to the DNC told Puck, citing money sent to fund Representative Colin Allred’s failed challenge against Texas Senator Ted Cruz, as well as money directed to help in Iowa, a historically Republican state.