Haier set to cross a billion revenue mark in 2024, aims ₹11,500 cr next year
Live MintNew Delhi, Dec 26 Haier Appliances India is set to cross the milestone of having a billion dollar revenue in 2024, helped by strong summers, festive season and ongoing trend of premiumisation, and expects ₹11,500 crore revenue in 2025, its President NS Satish said on Thursday. Besides, the appliances and consumer electronics maker company, which has so far invested ₹2,500 crore in India, has plans to set up a third manufacturing facility in the Southern part of the country and is in the process of finalising a location for that, he said. Regarding the Indian market, Satish said the penetration level here is still low in comparison to other markets and it offers a "huge opportunity" and Haier addressed it by aligning its product accordingly. Haier Appliances India currently has manufacturing units in Pune and Greater Noida and now has plans to set up a third manufacturing unit down south.