Swiggy eyes 100 mn customers using the app over 15 times a month in 10-15 years
Live MintBengaluru: Swiggy, which is by far India’s best-funded food delivery start-up, has set ambitious targets for itself. The Bengaluru-headquartered firm aims to have 100 million customers transacting with it over 15 times a month in the next 10-15 years, said Sriharsha Majety, co-founder and chief executive officer, Swiggy, at Gigabytes, the company’s hyperlocal innovation summit, held on Friday. Currently, Swiggy, India’s largest food ordering and delivery platform, clocks nearly 1.4 million food orders daily across India, compared with about 700,000 orders per day a year ago. “We believe 75% of the demand will come from the supply which doesn’t exist today,” said Majety, adding that today Swiggy is the most frequently ordered service. Last year, it acquired hyper-local delivery startup Supr Daily and has launched Swiggy Stores, a service to deliver household items like groceries, flowers, medicines, among others, at a customer’s doorstep.