Airbnb to offer Paris museum, bedroom with Ferrari racing cars as new listings

In a mad mix of game-show glitter and marketing flash, Airbnb is offering customers a chance to spend a night in a Paris museum, stay in houses mocked up to look like movie settings, or sleep surrounded by eight Ferrari racing cars. I think it’s going to keep Airbnb top of mind.” Unlike the rental platform’s typical listed properties, Airbnb is practically giving away its “icons.” Chesky said the company will invite people to fill out a profile and explain why they want one of the listings, and Airbnb will pick about 4,000 winners over the course of the year. Chesky said Airbnb recruited Mathieu Lehanneur — he designed the torch for this summer’s Paris Olympics — to convert the clock room atop the museum into a bedroom. For those preferring a U.S. setting, Airbnb is listing a house in New Mexico detailed to look like the one from the 2009 Pixar-Disney animated film, “Up.” Chesky said Airbnb paid to build the house from scratch and attach 8,000 balloons to mimic the helium-filled ones the central character in the movie uses to make the house fly. The Airbnb version won’t fly, but Chesky said guests will be able to watch a crane lift the New Mexico house 50 feet off the ground.