Bushfire recovery package to tackle Australian tourism's 'biggest challenge in living memory'
ABCThe Federal Government has announced a $76 million recovery package in response to this summer's bushfires, with Prime Minister Scott Morrison saying Australian tourism is facing "its biggest challenge in living memory". Key points: The recovery package includes funding to attract domestic and international visitors While money has also been allocated for grants for "new attractions" in bushfire affected regions The Australian Tourism Industry Council estimates the bushfires have cost the country "hundreds of millions" of dollars Mr Morrison described the funding — drawn from the Government's national bushfire recovery fund — as an "urgent injection" of funds for businesses impacted by the bushfire crisis. The Australian Tourism Industry Council has estimated the bushfire crisis has cost the national industry "hundreds of millions" of dollars and damaged Australia's brand internationally, with a perception "the whole country's on fire". The Government's package includes $20 million for marketing to domestic travellers and $25 million for a global tourism campaign to advise international visitors that Australia is "safe and open for business", as well as $10 million towards creating new attractions in bushfire affected regions of the country.