World Password Day: Google, Apple, Microsoft May Make Passwords A Thing Of Past

New Delhi: It's World Password Day today and big tech firms, including Apple, Google and Microsoft have extended their support in favour of passwordless sign-ins that has been created by the FIDO Alliance in collaboration with the World Wide Web Consortium. Ubiquity and usability are critical to seeing multi-factor authentication adopted at scale, and we applaud Apple, Google, and Microsoft for helping make this objective a reality by committing to support this user-friendly innovation in their platforms and products,” Andrew Shikiar, executive director and CMO of the FIDO Alliance, said in a statement. “This new capability stands to usher in a new wave of low-friction FIDO implementations alongside the ongoing and growing utilization of security keys — giving service providers a full range of options for deploying modern, phishing-resistant authentication.” The big tech companies are of the opinion that improvements in password management and two-factor authentication have made digital life safer, however, there is still scope on what they can do to protect users. “Working with the industry to establish new, more secure sign-in methods that offer better protection and eliminate the vulnerabilities of passwords is central to our commitment to building products that offer maximum security and a transparent user experience — all with the goal of keeping users’ personal information safe.” The three tech giants already provide support for the FIDO Standard.