How the porn bots took over Twitter
NPRHow the porn bots took over Twitter Enlarge this image Illustration by Jackie Lay/NPR Illustration by Jackie Lay/NPR The routine of a loyal X user remains relatively simple. On the business side, Musk dissolved the Trust and Safety Council and cut staff overseeing content moderation — two things Enberg said were vital for keeping the platform safe for advertisers and users. Sponsor Message "Now, again, Twitter didn't necessarily have the best track record, but advertisers believed that Twitter was on their side and working hard to combat those problems," Enberg said. The platform was forecast to make $1.89 billion in ad revenue in 2023, according to Emarketer — a figure that Enberg said pushes X's ad business back to numbers from 2015. "There are a lot of questionable ads on X now, which is a clear indication that those big brands aren't coming back anytime soon," she said.