Tim Cook Wants Apple to Literally Save Your Life
Every time I visit the Apple Park campus, my mind flashes to a tour I took months before construction was finished, when there was dust on the terrazzo floors and mud where lush vegetation now flourishes. We are here to discuss Cook’s big move in this high-stakes environment: the impending release of Apple Intelligence, the company’s first significant offering in the white-hot field of generative AI. The computation for more complicated AI tasks, Cook assures, occurs in secure regions of Apple’s data centers. Steve Jobs would come at a journalist like the rain in Buenaventura, aggressively pitching his message; Cook envelopes his interlocutors in a gentle mist and confides awed assessments of his company’s efforts. But if 40 years of covering Apple has taught me anything, it is this: Should this first iteration of AI fall short, an unrepentant Cook will show up at a future pretaped keynote hailing a new version as “the best Apple Intelligence we’ve ever built.” Despite all the pressure, Tim Cook never lets you see him sweat.
Discover Related
Musks DOGE using AI to snoop on U.S. federal workers, sources say
Microsoft To Soon Let Users Tailor Copilot to Their Needs
India’s AI adoption ‘outpacing the world’, says OpenAI CEO Sam Altman amid viral Ghibli-style image trend
Apple working on ‘AI doctor’ for iPhone's Health app: Report
iPhone Users Fight Back: Apple Hit With Lawsuit Over 'Fake' AI Promises
Apple’s Big AI Bet: Smartwatches With Inbuilt Cameras Could Be On The Way
Intel’s New CEO Lip-Bu Tan Prepares Bold Moves To Revamp AI, Chip Manufacturing: All You Need To Know
Solving Apple’s AI puzzle, vague layers to Manus AI, and agents
This scientist left OpenAI last year. His startup is already worth $30 billion.
Apple about to launch a whole new product, Tim Cook suggests
Canada privacy watchdog probing X's use of personal data in AI models' training
Meta AI to get a standalone app, launch ChatGPT-like premium subscription plan soon: Report
Meta is reportedly developing a standalone Meta AI app with paid subscription option
Is OpenAI launching a social media app? CEO Sam Altman says ok fine we will
Alexa+ is Amazon’s AI-powered revamp of virtual assistant Alexa
'Next level evil': iPhone Trump glitch sends MAGA into meltdown