Boohoo praised for showing bodysuit model's stretchmarks
The IndependentStay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy Fashion retailer Boohoo has been praised for an advertising campaign in which a model’s stretch marks are proudly on display. The image, posted to the shop’s website this week, shows a woman modelling a £9 white bodysuit with unedited stretch marks on her thighs. One shopper tweeted: “Well done @boohoo for not feeling that this gorgeous girl’s stretch marks had to be airbrushed out. open image in gallery The £9 bodysuit was modelled by a woman with her stretch marks on display While another wrote: “They have weight on their hips, they have bums, they have stretch marks!
History of this topic
Ashley Graham proudly displays stretch marks at 2022 MTV VMAs: ‘I’m going to show it all off’
The Independent
Model sparks outrage by revealing she’s forced to wear fat suit for plus-sized campaigns
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Stretch marks are now well-earned stripes for many on social media
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Jameela Jamil opens up about embracing breast stretch marks: ‘They are nothing to be ashamed of’
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Boohoo accused of ‘Photoshopping’ size 10 model to look thinner
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Boohoo accused of sexism after offering women discounts for feeling 'second best' during World Cup
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Missguided introduces mannequins with stretch marks
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Missguided accused of digitally-imposing stretch marks on model's body in campaign images
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The rise of stretch marks in advertising and why body positivity is winning
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'I'm here to infiltrate from the inside': Plus-size model Barbie Ferreira shares picture of stretch marks - fondly referring to them as her 'lil stripes'- before hitting out at fashion industry
Daily Mail
There Are Stretch Marks In The 2017 Sports Illustrated Swimsuit Edition
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