Jubin Nautiyal plans to get aggressive with social media presence
Hindustan TimesFollowing the year when virtual gigs became the new reality, singer Jubin Nautiyal says he has realised that social media will help him stand on his feet, and confesses that he is planning to work on expanding his digital presence. Jubin Nautiyal feels social media will help him stand on his own feet “I don’t plan on launching my own music label anytime soon, because I think in the past three or four years, music has evolved in such a beautiful way that one’s own social media channel has become like a music label,” Nautiyal tells us. The singer admits that he has already started working on creating a social media presence, which he says is being received positively. Despite having accounts on several social media platforms, the 31-year-old, who has lent his voice to songs such as The Humma Song, Tum Hi Aana and Shukriya, didn’t make full use of the medium for long.