10 years, 1 month ago

All eyes on Apple's Cook as Watch launch expected

Apple CEO Tim Cook speaks about the Apple Watch during an Apple event at the Flint Center in Cupertino, California, in this September 9, 2014 file photo. SAN FRANCISCO - Apple Inc Chief Executive Officer Tim Cook on Monday is expected to announce details of the first product developed under his leadership, a watch that Apple hopes will transform the market of wearable technology. The company provided a sneak preview of the "Apple Watch" in September, has shown it to fashionistas, and even bought a 12-page advertising spread in Vogue magazine, but fans and skeptics are eager for more details. Apple will have to "tweak" its stores to handle the watch, Cook told the Telegraph newspaper recently.

China Daily
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