New Year Eve sees 6.5 mn food delivery orders
Deccan ChronicleChennai: New Year’s Eve saw 6.5 million food delivery orders, which was 18 per cent higher than last year’s Eve. New Year’s Eve is a landmark day for online food delivery services and its prominence is increasing every year - from roughly 5 million orders on New Year’s Eve 2021, 5.5 million for 2022 and 2023 was the best-ever New Year’s Eve for online food delivery services with 6.5 million orders, according to RedSeer Consultants. High volumes were recorded throughout the day on New Year’s Eve 2023 with the orders peaking for dinners and late-night meals, where the GMV delivered was 2.5-3x of other days of the year. Food delivery orders on NYE23 were a nationwide phenomenon as metros, tier-1 cities and the rest of Indian cities exhibited almost similar growth in order volumes on this day.
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