Musk changes X handle to Kekius Maximus. What does it mean?

Sign up for the daily Inside Washington email for exclusive US coverage and analysis sent to your inbox Get our free Inside Washington email Get our free Inside Washington email SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy Right-wing billionaire Elon Musk has changed his name to “Kekius Maximus” on X, the social media platform he owns, signaling support for a type of cryptocurrency. The world’s richest man changed his name on X on Tuesday and updated his profile photo to an edited picture of “Pepe the Frog,” a meme that has been co-opted by hate groups. Hate group associations with Pepe the Frog and “Kek” Musk’s new profile photo depicts the online meme Pepe the Frog — also known as the “sad frog meme” — wearing ancient Roman attire while holding a video game controller. However, “kek” has also been used by white nationalists online, especially when combined with the Pepe the Frog meme, according to an investigation by journalist David Neiwert published by the Southern Poverty Law Center.