UK study warns of perils in AI-driven 'intention economy'
1 week, 3 days ago

UK study warns of perils in AI-driven 'intention economy'

Hindustan Times  

Conversational artificial intelligence tools may soon "covertly influence" users' decision making in a new commercial frontier called the "intention economy", University of Cambridge researchers warned in a paper published Monday. HT Image The research argues the potentially "lucrative yet troubling" marketplace emerging for "digital signals of intent" could, in the near future, influence everything from buying movie tickets to voting for political candidates. Left unchecked, that could allow for "social manipulation on an industrial scale", the pair, from Cambridge's Leverhulme Centre for the Future of Intelligence, argued in the paper published in the Harvard Data Science Review. "AI tools are already being developed to elicit, infer, collect, record, understand, forecast, and ultimately manipulate and commodify human plans and purposes," co-author Yaqub Chaudhary said.

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