Samsung’s consumer electronics biz up 30%
4 years, 1 month ago

Samsung’s consumer electronics biz up 30%

Live Mint  

Samsung India’s consumer electronics business grew more than 30% in October, with demand in smaller cities racing ahead of metros, said a top executive at the company. In October alone the company reported a 32% year-on-year jump in its consumer electronics business, excluding mobiles, —led by high-capacity washing machines, microwaves, refrigerators and large TV screens. But more importantly, the premium product category growth has been outstanding—almost a 50% growth—most have come because consumers looked at upgrading their living spaces,” said Raju Pullan, senior vice president, consumer electronics business, Samsung India. “We have seen strong growth in the entire home entertainment space because of the time spent at home.” Samsung competes with Panasonic, LG and Haier among other key electronics companies in India.

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