2 years, 6 months ago

Explained | What is an 'everything app' and why does Elon Musk want to make one?

Why is Elon Musk suddenly thinking about creating an "everything app," and what does that even mean? The question arose on Tuesday after the billionaire chief executive of Tesla Inc. reversed course on his earlier decision not to buy Twitter Inc. Musk is now willing to proceed with his original plan to buy the social media company for $44 billion and late on Tuesday, he tweeted: "Buying Twitter is an accelerant to creating X, the everything app." The concept of an everything app, often referred to as a "super app," is massively popular in Asia and tech companies across the world have tried to replicate it. A super app, or what Musk refers to as an "everything app," has been described as the Swiss army knife of mobile apps, offering a suite of services for users such as messaging, social networking, peer-to-peer payments and e-commerce shopping. During a question-and-answer session with Twitter employees in June, Musk noted there is no equivalent to a super app like WeChat outside of Asia.

The Hindu

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