Jerry West was the inspiration for the NBA logo, but he was conflicted about the honor
6 months, 1 week ago

Jerry West was the inspiration for the NBA logo, but he was conflicted about the honor

Associated Press  

LOS ANGELES — Since 1969, Jerry West has been the faceless face of the NBA. Friends and fans alike often referred to West as “The Logo,” even if the basketball icon himself felt decidedly uncomfortable about the nickname and the honor. “While it’s never been officially declared that the logo is Jerry West, it sure looks a lot like him,” Silver said with a smile. A year after Kobe Bryant’s death in a helicopter crash, Kyrie Irving made an Instagram post of an NBA logo with Bryant’s image superimposed over West’s silhouette with the caption: “Gotta Happen, idc what anyone says. West’s ambivalence about being The Logo always surprised Siegel, a high school basketball teammate of famed coach Larry Brown.

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Jerry West, a 3-time Hall of Fame selection and the inspiration for the NBA logo, dies at 86
6 months, 1 week ago

Jerry West, a 3-time Hall of Fame selection and the inspiration for the NBA logo, dies at 86

Associated Press  

The NBA has never confirmed the worst-kept secret in basketball, that Jerry West is the player whose silhouette is depicted in the league’s logo. He will be enshrined for a third time later this year as a contributor, and NBA Commissioner Adam Silver called West “one of the greatest executives in sports history.” “He helped build eight championship teams during …

How Jerry West became the NBA logo — and why David Stern never admitted to it
6 months, 1 week ago

How Jerry West became the NBA logo — and why David Stern never admitted to it

LA Times  

The NBA logo at half court that was inspired by Lakers great Jerry West, who died Wednesday at 86. West died Wednesday at 86 knowing with certainty that he was “The Logo” — and he wasn’t really happy about it, especially the capital letters. Even after the designer of the logo, Alan Siegel, told The Times’ Jerry Crowe in 2010 …

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