In a great Super Bowl, Kevin Burkhardt, Greg Olsen and Fox rise to the moment
New York TimesSports television producers have a complex job but simple goals. When Eagles quarterback Jalen Hurts bulled his way to a two-point conversation with 5:15 left to tie Sunday’s game, 35-35, play-by-play broadcaster Kevin Burkhardt echoed the sentiment felt by the 100-plus million viewers watching. “I think you take the pats on the back when you can get them because they don’t happen all the time,” said Burkhardt on the Sports Media Podcast a couple of weeks ago. I’m just glad to see people are finally starting to realize what I’ve known for a long time.” “Whatever people write, they write,” Olsen said. Fox Corp. chief executive Lachlan Murdoch said on the company’s earnings call that the company expects to gross $600 million in ad revenue from its Super Bowl coverage.
History of this topic
How Greg Olsen and Kevin Burkhardt are preparing for their Super Bowl stage
New York TimesDiscover Related
)
