Will double headcount; lot of headroom for growing user base: Koo
The HinduHomegrown microblogging platform Koo is planning to double its headcount in the next one year as it significantly scales up its user base on the platform, especially vernacular subscribers, its co-founder Aprameya Radhakrishna said. Mr. Radhakrishna said Koo is growing exponentially as people are looking for ways to converse online in local languages with community members, and that the platform is helping people express themselves in their local language. Koo, which was launched last year, has seen a massive surge in its user base over the past few months after Union ministers and government departments endorsed the homegrown microblogging platform following a spat with Twitter. Asked how Koo is cracking down on misinformation around COVID-19, Mr. Radhakrishna said the platform has a robust reporting system in place to deal with such content.