Reckless farming is destroying the planet. This could save it
CNNEditor’s Note: Rose Marcario is the president and CEO of Patagonia. It’s what we now call regenerative organic farming and it’s back-to-basics: Instead of using excessive amounts of fertilizers in vast single-crop fields, farmers can diversify and rotate crops, compost, plant cover crops and reduce tillage. Researchers at the Rodale Institute say that if all farms and ranches globally used regenerative organic agriculture techniques, 100% of the world’s carbon emissions could be recaptured into the soil within the first year. And over time, as chemically degraded soil starts to come back to life, crop yields from regenerative organic agriculture can outperform conventional methods, meaning we can feed a growing global population without destroying the planet. We’ve created a holistic agriculture certification to incentivize and recognize farming that encompasses pasture-based animal welfare, fairness for farmers and workers, and robust requirements for soil health and land management.