Wuxi coffee shop figures a way to sell local culture
China DailyNANJING — A new chain of coffee shops has sprung up in the city of Wuxi, East China's Jiangsu province, themed on the ancient Huishan clay figurine culture — with a few modern adaptations. Huishan clay figurines are made from the black clay found at the foot of Huishan Mountain in Wuxi. "A greater number of young people love coffee, and integrating the display and experience of Huishan clay figurines into the coffee shop brings this intangible cultural heritage to the attention of young people again," says Song Xilian, head of operations at the cafe chain. This year, in the government work report, Wuxi proposed that it would implement the innovation project for intangible cultural heritage to expand the influence of Xiju, also known as Wuxi Opera, red stoneware, Huishan clay figurines, fine embroidery and bamboo-carving.
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Wuxi coffee shop figures a way to sell local culture
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