Karl Stefanovic's bizarre ratings stunt as the Today star walks across Lego bricks in bare feet to gain ground in the ratings war against Sunrise
Daily MailKarl Stefanovic proved he's willing to do anything for ratings on Thursday morning when he walked barefoot across Lego bricks. Karl Stefanovic, 49, proved he's willing to do anything for ratings on Thursday morning when he walked barefoot across Lego bricks The Nine breakfast show flipped the script in the hotly-contested breakfast TV wars, according to TV Blackbox. Sunrise presenters Natalie Barr and Matt Shirvington suffered a series of rare ratings defeats, slipping behind Nine's Today on Tuesday, Wednesday and Thursday. The Today host went above and beyond to pull ahead of Natalie Barr and Matt 'Shirvo' Shirvington's Sunrise ratings However, it seemed Karl couldn't take the pain after all, as the media personality made it only a few steps before he cried out in pain and jumped off Wednesday saw a similar result with Today pulling a total TV audience of 239,000, beating Sunrise's 211,000 pairs of eyeballs.