Xi Jinping's order? China doesn't want social media influencers to flaunt wealth because…
Hindustan TimesChinese social media sites such as Weibo, Xiaohongshu, and Douyin; China's loose versions of Twitter, Instagram, and TikTok cracked down on influencers known for flaunting wealth due to China’s income inequality. This goes back to China's President Xi Jinping promoting "common prosperity," or the ideal of providing wealth more equally to all Chinese citizens, Business Insider reported. A CNA report stated that Weibo, which has close to 600 million active users “cleaned up” 1,110 posts that flaunt wealth and other “bad value” behaviour in their content, banning or suspending 27 accounts. Baoyu Jiajie or "Sister Abalone," who had over 2 million followers and gave tours of her luxurious homes, and Bo Gogzi or "Mr Bo" who filmed himself test-driving Rolls Royces and splurging on rare Hermes Birkin bags, also had their accounts restricted, as per Financial Times.