Sweet, fragrant and enormously expensive
5 years, 8 months ago

Sweet, fragrant and enormously expensive

The Hindu  

Fruit in Japan conjures up images of the persimmons and plums of classical East Asian art. Mr. Murata identifies Japan’s “Christmas culture,” as an additional reason for the high demand for strawberries. He is referring to a kind of sponge cake that uses layers of whipped cream with fresh strawberries buried inside, that is wildly popular in Japan during the Christmas season. “We learn many things about farming here,” one of them said shyly, eyes never leaving the tray of strawberries he was busy sorting. When asked what he liked best about Japan, he smiled, finally making eye contact, “ Ichigo, of course.” Pallavi Aiyar is an author and journalist based in Tokyo

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