From Headline Acts to Audiences, Music Festivals Are Aging
1 year, 5 months ago

From Headline Acts to Audiences, Music Festivals Are Aging

News 18  

Music festivals have long been popular with young people. Many respondents prefer to go to music festivals during the day, but one in five would like to attend for an entire weekend or even longer. There are several reasons why music lovers aged 50 and over go to music festivals. People over 50 represent a larger proportion of the population and their approach to aging has moved to an optimistic expectation of the ‘freedom years’ in which they can travel, learn new skills, and enjoy new experiences, such as attending festivals,” said Lisa Edgar, chief customer officer at Saga, speaking to the Guardian. The artists playing at some of the world’s most renowned music festivals are also older than they were a few decades ago.

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