
With re-releasing RRR and Rockstar, rerunning old hit films the ultimate solution to end the dry run at the box office?
Hindustan TimesRajamouli’s superhit pan-india film, RRR and Imtiaz Ali’s Rockstar were re-released in the theatres last week. In fact, trade analyst Taran Adarsh also recently tweeted that it is high time distributors re-release movies, till the regular flow begins in the second half of 2024. Considering the lull that Bollywood is witnessing at the box office with films tanking one after the other including biggies like Bade Miyan Chote Miyan and Maidaan, should fraternity actually resort to the trend of re-releasing old films which was a common practice in 70s, 80s and 90s? No one wants to be glued to the television screen, they want to step out and watch a film.” Meanwhile, Film Trade expert and producer Girish Johar brings to light that there might be multiple reasons behind the dry run in theatres. Devang Sampath, CEO of Cinepolis, also shares that as a cinema chain, they keep re-releasing successful films in their theatres, but he doesn’t agree with it being the last solution for the dry box office run.
History of this topic

Bollywood’s nostalgia play: Re-releases risk losing steam
Live Mint
Is Hindi cinema losing its theatre-going crowd?
India Today
Yeh Jawaani Hai Deewani, Satya, Kaho Naa Pyaar Hai: Re-releases to rule box office in 2025? Experts weigh in
Hindustan Times
Re-releases save the day as Bollywood remains absent from theatres in 2024
Live Mint
2024 Rewind: Why Bollywood failed to recreate the magic at box office like 2023? Shah Rukh Khan, Salman Khan, Aamir Khan factors matter
Firstpost
Theatres step up marketing, pricing for re-releases amid box-office lull
Live Mint
It is yesterday once more as nostalgia overwhelms the Bollywood box-office
The Hindu
Re-released films receive thumbs up from audiences, exhibitors and producers
Hindustan Times
Chennai theatres welcome print projection, set to screen Tamil re-releases
The Hindu
Blockbuster ‘RRR’ was hyped to be India’s Oscar entry until it lost to Gujarati film ‘Chhello Show’. What does the future of indie films look like?
The Hindu
Top southern stars see box office draw wane
Live Mint
Parameter of success of theatrical release still remains box-office collection: Siddharth Roy Kapur
New Indian Express
Cinema in Maharashtra gets green signal; Sooryavashi and much awaited films in line for release
Hindustan Times
Alia Bhatt's Gangubai Kathiawadi, RRR to release in theatres, confirm makers amid OTT release rumours
India TV News
Cinemas reopen with same old flicks
Live Mint
Cinemas struggle with content, lean on old hits in first phase of reopening
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Here's How Big Banner Films Releasing on OTT Platforms Make Money
The Quint
Theatre owners irked by direct-to-digital release of Indian films, say it can never replace traditional moviegoing experience
Firstpost
Producers’ Guild responds strongly to exhibitors on debate over films going directly to OTT platforms
The Hindu
Producers’ Guild responds to INOX criticising direct-to-OTT film releases: ‘Abrasive and unconstructive messaging’
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