Emami, HUL spar over ‘Glow & Handsome’ brand name; both claim trademark rights
The HinduHome-grown FMCG firm Emami on Thursday strongly objected to Hindustan Unilever rebranding its men’s range of skincare product as ‘Glow & Handsome’, threatening legal action while claiming trademark rights over the name. Earlier, HUL announced its decision to rebrand its flagship skincare cream ‘Fair and Lovely’ as ‘Glow and Lovely’, with the men’s range of products being rechristened to ‘Glow and Handsome’. “We are shocked to learn of HUL’s decision to rename its men’s range of Fair & Lovely as ‘Glow & Handsome’ Emami Ltd, the maker of ‘Fair and Handsome’ brand of men’s grooming products, is the market leader in the men’s fairness cream with legal ownership of the trademarks,” said an Emami spokesperson. HUL on Thursday informed about rebranding its popular skincare cream Fair & Lovely as ‘Glow & Lovely’ after dropping the word fair in its name, as per its earlier announcement.