'Doree' makers join forces with Ministry of Women and Child Development
India TodayColors TV has now announced its collaboration with the Ministry of Women and Child Development’s ‘Beti Bachao, Beti Padhao’ initiative. With an aim to bring societal change and address the gender bias against girl child, the TV soap aims to raise awareness about the social evil of girl child abandonment. COLORS TV JOINS HANDS WITH MINISTRY OF WOMEN AND CHILD DEVELOPMENT In addition to launching 'Doree', as part of this association, Colors TV will also promote the 24-hour emergency toll free Childline India helpline number for those seeking assistance for any abandoned girl child across the nation. I’m glad that our country’s foremost entertainment channel Colors has joined in this initiative to create a show, Doree on the important but often overlooked issue of girl child abandonment.