Disneyland ticket prices go up as much as 8%, with parking rising 20%

Visitors pass through Sleeping Beauty Castle at Disneyland Resort in Anaheim, CA, soon after a 13-month closure due to the pandemic. Disneyland and neighboring California Adventure Park raised most daily ticket prices Monday and are adopting an even higher price to visit on the most popular days of the year, such as Christmas and New Year’s Eve. Higher costs may turn away some Disney fans upset that they are being charged more for fewer attractions, but the price hike is likely to generate more revenue overall for Walt Disney Co. even with a slight drop in attendance, said Martin Lewison, a business administration professor and theme park expert at Farmingdale State College in New York. “But it wouldn’t be the end of the world for the company if attendance dipped a little bit.” Disneyland representatives noted that California Adventure Park added a six-acre Marvel superhero-themed land — called Avengers Campus — in June and the resort plans to launch several holiday attractions, including a new Christmas-themed parade. Since reopening, Disney has launched a handful of new efforts to address the theme park’s biggest headaches — long ride queues and crowded parks.