Iowa women’s basketball enjoys big surge in popularity with run to title game and Clark’s return

IOWA CITY, Iowa — Playing in a national championship game that attracted a record television audience and bringing back the star player who transcends the sport has taken Iowa women’s basketball to unprecedented levels of popularity in the state. A record 13,000 season tickets have been sold for 2023-24 — nearly twice the previous record and 5,000 more than the Iowa men’s team — and every game at Carver-Hawkeye Arena will be a sellout. Let’s rejoice about that.” Iowa finished 31-7 last season after its 102-85 loss to LSU in the NCAA championship game, which drew an average of 9 million TV viewers. The title game was also part of the national conversation for weeks because of LSU star Angel Reese’s taunting of the showstopping Clark as the Tigers’ victory became imminent.