The non-alcoholic beverage industry is booming, with global celebrities driving its growth and reshaping consumer habits. From Bella Hadid’s Kin Euphorics to Lewis Hamilton’s sparkling wines, these star-backed brands are setting trends and redefining the social drinking experience. According to a 2024 IWSR Drinks Market Analysis report, the no- and low-alcohol beverage market is projected to grow by 27% over …
India’s iconic beverage brand Campa Cola is all set to make a comeback this summer. This homegrown soft drink was first launched in the 1970s in the country and soon became quite popular among teenagers and children It is time for some nostalgia as Reliance Consumer Products Limited brings back India’s once-preferred local beverage brand Campa Cola. ‘The Great Indian …
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