The article explores the paradoxical relationship between technology and luxury goods, highlighting how technology can either enhance or diminish the premium perception of a brand. While mass production and digital alternatives have made many goods more accessible, luxury brands continue to thrive by emphasizing craftsmanship, exclusivity and emotional connection. The challenge for these brands is to harness technology in ways …
The government announced on Thursday that it has decided to reject the demand from the four European nations in the European Free Trade Association bloc to include a 'data exclusivity' provision in proposed Free Trade Agreements. Commerce Secretary Sunil Barthwal stated that India will not enter into any FTA that compromises the interests of the generic drug industry. In fact, …
