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To Build Electric Cars, Jaguar Land Rover Had to Redesign the Factory
2 weeks, 2 days ago

To Build Electric Cars, Jaguar Land Rover Had to Redesign the Factory

Wired  

Transforming a car manufacturing plant entering its seventh decade into a futureproof facility, ready for AI-powered autonomous driving, comes with natural challenges. “We had to survey everything and go out with the tape measure,” explains Dan Ford, site director at Jaguar Land Rover’s site in Halewood, Merseyside, England. A fleet of 750 robots, laser alignment technology, and cloud-based infrastructure join …

Car Vehicle Electric Ford Jlr Halewood
Jaguar’s new pink electric car branded both an ‘ugly duckling’ and a ‘triumph’ as it divides critics
3 weeks, 1 day ago

Jaguar’s new pink electric car branded both an ‘ugly duckling’ and a ‘triumph’ as it divides critics

The Independent  

Get the free Morning Headlines email for news from our reporters across the world Sign up to our free Morning Headlines email Sign up to our free Morning Headlines email SIGN UP I would like to be emailed about offers, events and updates from The Independent. Images of the new electric car, called the Type 00, were shared at an …

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Jaguar’s stunning Type 00 EV unveiled: Butterfly doors, 770km range, and a luxe interior that redefines luxury
Trending News
3 weeks, 1 day ago

Jaguar’s stunning Type 00 EV unveiled: Butterfly doors, 770km range, and a luxe interior that redefines luxury

Hindustan Times  

Jaguar unveiled the Type 00, its much-hyped electric concept car at Miami Art Week on Monday, December 3, 2024, as an “indicator of design philosophy and intent for the coming new vehicles.” All of this comes at a time when Jaguar, owned by the Tata conglomerate looks to transition away from its prior focus on selling diesel models. All of …

Car Miami Type Gets Luxury Jaguar Luxe Interior Type 00
Jaguar Finally Reveals Its All-Electric Type 00 After a Contentious Rebrand
3 weeks, 1 day ago

Jaguar Finally Reveals Its All-Electric Type 00 After a Contentious Rebrand

Wired  

One of the many criticisms leveled at Jaguar in the firestorm ignited by its rebrand last month was that while it revealed a new logotype and a short film of eight conspicuously diverse models clad in bright couture emerging from a yellow escalator into a lilac lunar landscape, it didn’t even hint at a car. Despite being busy preparing for …

Jaguar
Jaguar unveils Type 00 concept car as a glimpse into the brand's electric future
Trending News
3 weeks, 1 day ago

Jaguar unveils Type 00 concept car as a glimpse into the brand's electric future

India TV News  

Jaguar, the well-known British car manufacturer owned by Tata Motors, revealed an exciting new electric concept car called the Type 00 last night. According to CNBC, Jaguar plans to create several new electric vehicles in the coming years, including a four-door GT car that is expected to debut next year and will share similarities with this concept car. Image Source …

Design Car Concept Type Image Source Jaguar Jaguar Type 00 Jaguar
Harsh Goenka Questions Jaguar’s Latest Ad, Says ‘Feels More Like ..'
Trending News
1 month ago

Harsh Goenka Questions Jaguar’s Latest Ad, Says ‘Feels More Like ..'

ABP News  

Jaguar’s latest ad has earned the luxury car brand a lot of criticism not only from social media trolls but fellow businessmen. Responding to the same, Goenka took to social media platform X, formerly known as Twitter, and said, “Jaguar’s new ad feels more like an art film than a car commercial—diverse actors, bold colors, and zero cars. ‘Copy nothing’—what …

Car Jaguar Harsh Goenka Goenka
Jaguar rebrand is pink, diverse and doesn’t feature any cars
1 month ago

Jaguar rebrand is pink, diverse and doesn’t feature any cars

Live Mint  

Luxury automaker Jaguar is betting that a colorful and youthful rebrand will help it successfully launch fully into the electric-cars market. Elon Musk, the world’s richest man and chief executive of electric-vehicle maker Tesla, responded to Jaguar’s video on X by asking, “Do you sell cars?" Other X users asked whether the video was a joke, said it would cause …

Video Cars Brand Palmer Jaguar Rebrand
‘Do you sell cars?’: Jaguar’s rebrand prompts mockery, confusion online
1 month ago

‘Do you sell cars?’: Jaguar’s rebrand prompts mockery, confusion online

Al Jazeera  

British luxury automaker’s advertising campaign features models of varying ages, genders and races – but no cars. Released across multiple social media platforms, the 30-second clip features models of varying ages, genders, and races accompanied by phrases such as “live vivid”, “delete ordinary,” and “copy nothing” as a minimal techno soundtrack plays. Part of Jaguar’s larger rebrand towards electric vehicles …

Social British Brand Dei Jaguar Cheng Meservey
Elon Musk reveals he owns only 2 petrol cars, you wouldn't believe what these two are
1 month ago

Elon Musk reveals he owns only 2 petrol cars, you wouldn't believe what these two are

India Today  

Elon Musk, the king of electric vehicles and the mastermind behind Tesla, just did something no one saw coming—he talked about petrol cars. Responding to their promo video, he tweeted, “Do you sell cars?” Musk then went on to reveal that he owns just two petrol cars. In a follow-up tweet to a person sharing the image of a Jaguar …

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Radical Jaguar rebrand and new logo sparks ire online
1 month ago

Radical Jaguar rebrand and new logo sparks ire online

Associated Press  

NEW YORK — A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in brightly colored outfits — and no car. To copy nothing.” The promotional video, posted on X and Instagram, shows models dressed in futuristic brightly colored outfits walking in an alien-like landscape. X owner Elon Musk wrote on …

Promotional Video Jaguar Rebrand Logo Sparks
Jaguar unveils confusing rebrand; Andrew Tate, Elon Musk ask ‘where are the cars?’
1 month ago

Jaguar unveils confusing rebrand; Andrew Tate, Elon Musk ask ‘where are the cars?’

Hindustan Times  

Jaguar, the iconic British luxury automaker, has unveiled a bold new look that marks the beginning of a “new era” for the company, in anciticpation of their of their newest all-electric line. Jaguar's new logo Critics have questioned the “woke” branding, with some finding the video’s technicolour aesthetic and gender-fluid models at odds with the brand’s traditional luxury image. The …

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Elon Musk Takes Aim At Jaguar's New Logo Video. 'Do You Sell Cars?'
1 month ago

Elon Musk Takes Aim At Jaguar's New Logo Video. 'Do You Sell Cars?'

ABP News  

British luxury carmaker Jaguar recently unveiled a new logo in an ad that has sparked controversy and confusion on social media. The post, captioned "copy nothing," was met with skepticism, particularly from X owner Elon Musk, who took to the platform to criticise the approach. drawing attention to the absence of cars in an Jaguar’s decision to redesign its iconic …

Jaguar
Jaguar goes woke: Fury as car brand scraps its famous logo, goes electric-only and introduces chic ad campaign and says it's prepared to lose 85% of traditional customers
Trending News
1 month ago

Jaguar goes woke: Fury as car brand scraps its famous logo, goes electric-only and introduces chic ad campaign and says it's prepared to lose 85% of traditional customers

Daily Mail  

Jaguar is a sports car marque that conjures up certain images: the stoicness of Inspector Morse in his red Mk2; Ben Kingsley, Mark Strong and Tom Hiddleston purring that villains 'all drive Jaguars' in a TV advert. It's all part of a new look that abandons the classic 'growler' badge, revealed two weeks before the company's first new car in …

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Jaguar reveals new logo and branding, but netizens complain ‘go back…’, Elon Musk asks ‘do you sell cars?’
Trending News
1 month ago

Jaguar reveals new logo and branding, but netizens complain ‘go back…’, Elon Musk asks ‘do you sell cars?’

Live Mint  

Jaguar, the British luxury auto brand, unveiled its new logo and branding strategy on November 19, according to a report by PA Media. The new logo comes ahead of Jaguar's plans to launch three new electric cars in 2026and was aimed at being a “fire break” as the company moves towards becoming a fully electric luxury brand. About The New …

Jaguar New Logo
Jaguar changes its iconic logo in confusing rebrand, Elon Musk asks ‘Do you sell cars?’
1 month ago

Jaguar changes its iconic logo in confusing rebrand, Elon Musk asks ‘Do you sell cars?’

Hindustan Times  

British luxury automaker Jaguar unveiled its new logo in a pop art-inspired rebrand video on Tuesday. Jaguar's 'copy nothing' rebranding leaves netizens confused as luxury car maker reinvents itself Jaguar changes its iconic logo. In addition to its name, the company has also revamped its pouncing cat logo, known as the leaper, which is Jaguar's “precious mark of provenance.” “Always …

Cars Company Elon Musk Jaguar Logo Netizens Rebrand Elon
Jaguar is changing its iconic logo
1 month ago

Jaguar is changing its iconic logo

CNN  

New York CNN — Jaguar has unveiled a new logo that emphasizes its posh British pronunciation as it transitions into a “new era” that emphasizes its upcoming all-electric vehicle lineup. The 102-year-old luxury automaker is replacing its former logo, resplendent in all capital letters, with a new one that is supposed to be a “powerful celebration of modernism,” the company …

Jaguar
Jaguar is changing its iconic logo
1 month ago

Jaguar is changing its iconic logo

CNN  

New York CNN — Jaguar has unveiled a new logo that emphasizes its posh British pronunciation as it transitions into a “new era” that emphasizes its upcoming all-electric vehicle lineup. The 102-year-old luxury automaker is replacing its former logo, resplendent in all capital letters, with a new one that is supposed to be a “powerful celebration of modernism,” the company …

Jaguar
Best used electric cars 2024: Top 10 second-hand EVs to buy
1 month, 2 weeks ago

Best used electric cars 2024: Top 10 second-hand EVs to buy

The Independent  

Now is the perfect time to buy a secondhand EV – and with sales of used electric cars growing faster than new EV sales right now, it’s easy to see why. Tesla Model 3: From £12,000, Tesla.com Best: For tech and charging open image in gallery Tesla Model 3 Independent rating: 8/10 Pros: Quick, great tech, strong range, Supercharger network …

Space Quality Cars Car Tesla Model Miles
Best new electric cars: 17 EVs to look forward to in 2025 and beyond
2 months, 3 weeks ago

Best new electric cars: 17 EVs to look forward to in 2025 and beyond

The Independent  

There are already over 100 models of electric car available to buy in the UK, and that number is going up all the time. Alfa Romeo Junior open image in gallery The Alfa Romeo Junior is an all-electric family hatchback to cost from around £33,000 Expected price: From £33,895 From £33,895 Launch date: Second half of 2024 Alfa’s first electric …

Cars Launch Price Image French 2025 Date
New all-electric Jaguar range to start under £100,000
3 months, 1 week ago

New all-electric Jaguar range to start under £100,000

The Independent  

Jaguar cars as we know them will go off sale this November, before the brand is reinvented as an all-electric luxury brand. open image in gallery The Jaguar I-Pace was revealed in 2016 as the brand’s first electric car Jaguar managing director Rawdon Glover admits that dealers are in for a “tough few years”, with nothing to sell until 2026, …

Design Car Look Range Glover Jaguar Jlr
Jaguar culls all but ONE model as it axes four petrol and diesel cars and I-Pace in major acceleration to EVs
5 months, 1 week ago

Jaguar culls all but ONE model as it axes four petrol and diesel cars and I-Pace in major acceleration to EVs

Daily Mail  

If you want a new Jaguar in 2024, you will soon only have the choice of a single model. I-Pace culled: Jaguar's announced its only existing EV is among of five models to be axed this year, before the brand restructures as an electric-only luxury brand. Cumulatively, over 60,000 Jaguar I-Pace were sold globally The XE saloon is another one …

Luxury Car Electric Vehicles Brand Model Models King Charles
Teams gets revved up ahead of ABB FIA Shanghai Formula E World Championship
7 months ago

Teams gets revved up ahead of ABB FIA Shanghai Formula E World Championship

China Daily  

Chris Shortt, Jaguar TCS Racing Operations Manager, gave a media tour of its garage on Friday, ahead of the race of the Formula E which will be held in Shanghai over the weekend, hoping to help the public better understand the sport. After four full seasons away, the ABB FIA Formula E World Championship returns to the country where it …

Cars Race Team Shanghai Dow Formula Formula E
Teams gets revved up ahead of ABB FIA Shanghai Formula E World Championship
7 months ago

Teams gets revved up ahead of ABB FIA Shanghai Formula E World Championship

China Daily  

Chris Shortt, Jaguar TCS Racing Operations Manager, gave a media tour of its garage on Friday, ahead of the race of the Formula E which will be held in Shanghai over the weekend, hoping to help the public better understand the sport. After four full seasons away, the ABB FIA Formula E World Championship returns to the country where it …

Cars Race Team Shanghai Dow Formula Formula E
Senate report finds parts made with China’s forced labor in cars by BMW, Jaguar Land Rover and VW
7 months ago

Senate report finds parts made with China’s forced labor in cars by BMW, Jaguar Land Rover and VW

Live Mint  

WASHINGTON — BMW, Jaguar Land Rover and Volkswagen have bought parts made by a Chinese company sanctioned under a 2021 law for using forced labor, a Senate inquiry found, prompting lawmakers to call for stricter enforcement. The Senate report said that Jaguar Land Rover imported replacement parts that included components made by JWD even after the automaker was informed of …

Labor China Forced Labor Senate Report Chinese Xinjiang