The alarming level of Delhi-NCR air pollution has impacted children more than others. A coalition of concerned mothers in Delhi, 'Warrior Moms', conducted a survey in collaboration with local chemists at the height of air pollution in Delhi-NCR found that demand for nebulisers, inhalers and other respiratory aids and medications shot up. Across all of Delhi’s zones, over 1/3rd buyers …
Experts highlight that the toxic air, laden with harmful pollutants such as ozone, carbon monoxide and nitrogen dioxide is impacting not just the lungs but multiple organs, causing severe health issues among adults, children and even unborn babies. The Report on Respiratory Health and Demand for Respiratory Aids in Delhi by ‘Warrior Moms’ highlights the dire state of children’s respiratory …
Scan the crowd at any youth soccer or softball tournament in America, and you’re likely to find that many of the moms cheering on their kids have brought along a similar array of gear: folding nylon camp chairs, a rainbow of enormous Stanley insulated cups, collapsible wagons with off-road wheels and a menagerie of boxy, bright tote bags that look …
After easing the way back to the cubicle for women professionals through second-career programmes, organisations are now bringing stay-at-home moms on their payrolls through flexible employment. Apurv notes this model empowers remote workers, particularly women in non-metropolitan areas, who may lack local opportunities but possess maturity and empathy that would be required for roles like sales executive. Start-up FuelBuddy has …
We have witnessed a number of Ayurvedic brands vying for a mass appeal in the D2C space, however, not many of them have succeeded in putting in place a well formulated strategy to achieve the feat. In an exclusive conversation with India TV, Mother Sparsh Co-founder and CEO Dr Himanshu Gandhi shared views about the brand's marketing approach, association with …
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