Short-form content platforms such as ShareChat, Moj, Josh, and Instagram Reels have grown rapidly in 2024, as users from India's small towns rise steadily and regional-language creators keep them hooked through local, innovative content. Further, audio is emerging as a big draw within the short-form content space, with audio stories and live, personalized calls with creators amplifying both engagement and …
Spotify will soon start sharing revenue with creators based on how much their videos are viewed, in a move to take on YouTube's video podcast dominance, according to a Business Insider report. "By giving you guys, the creators, another path to monetization beyond ads, we're freeing you up to do what you like doing, which is creating," the report quoted …
