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India has always had an understanding of luxury, says Montblanc CEO

For most legacy luxury brands, the challenge is to be accessible, especially to younger buyers and new customers. It is a challenge that Germany-headquartered Montblanc, the makers of fine writing instruments, travel accessories and watches, is rising to by rolling out pieces with an accent on colour and functional design. It’s about how much you interact, about why people should …

Luxury

A few days back, the fountain pen lovers’ group on Reddit woke up to this. But that half a million pounds apparently fetched only about 180 “luxury fountain pens from high-end makers like Mont Blanc and Philippe Patak ”? With a fountain pen gliding on paper made for fountain pens, writing is even more pleasurable. For some strange reason, though, …

Montblanc is expanding its presence in India and wants to reach out to tier II and III cities. In Bengaluru to formally launch its latest boutique at the Conrad Bengaluru and unveil a new, limited-edition collection from the luxury maison’s Great Characters series, 35-year-old Franck Juhel, president, Middle East, India and Africa, spoke to Lounge from the hotel’s penthouse suite. …

Luxury Brands