Some in the industry see echoes of the Hoover free flights fiasco 30 years ago, when the vacuum cleaner firm offered flights to the US worth £600 for every purchase over £100 and had to renege on the offer when engagement far outstripped expectations. And that is exactly what happened, until Pret put a stop to it earlier this year …
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Mr Christou said he expects demand in London to continue to rise if infection rates do not spiral. Pret’s sales at London airports are also expected to improve after the US lifted entry restrictions for the first time since March 2020. At the capital’s train stations, Pret’s sales hit a new pandemic high last week and are just a fraction …
“All pumps are closed,” a voice crackles over the loudspeakers. “No petrol, no diesel.” Outside the BP service station in Southgate, north London, a snaking queue of cars rev into life as drivers get ready to try their luck elsewhere. “You could say instead there’s only flat whites and cappuccinos,” says one member of staff, looking ruefully around the almost …
