The makers of Squishmallows plush toys are suing Build-A-Bear, accusing the toy maker of copying the look and feel of Squishmallows for its new Skoosherz line. Kelly Toys and its Berkshire Hathaway-controlled parent company Jazwares have sued Build-A-Bear, saying its new Skoosherz toys copy the look and feel of their mega-popular Squishmallows products. The Skoosherz line, which Build-A-Bear began selling …
NEW YORK — It turns out there are lots of sharp elbows in the plush toy business. Kelly Toys and its Berkshire Hathaway -controlled parent company Jazwares have sued Build-A-Bear, saying its new “Skoosherz” toys copy the look and feel of their mega-popular Squishmallows products. The Skoosherz line, which Build-A-Bear began selling last month, has the “same distinctive trade dress” …
