Army sees safety, not ‘wokeness,’ as top recruiting obstacle
Associated PressWASHINGTON — While some Republicans blame the COVID-19 vaccine or “wokeness” for the Army’s recruiting woes, the military service says the bigger hurdles are more traditional ones: Young people don’t want to die or get injured, deal with the stress of Army life and put their lives on hold. They “just don’t see the Army as something that’s relevant,” said Maj. Gen. Alex Fink, head of Army marketing. Wormuth said the survey data is a tool to “assuage the concerns that some may have, whether influencers or members of Congress, about wokeness or the vaccine mandate — which is now rescinded — and show they are not, by any means, primary drivers of the recruiting challenges we’re experiencing.” She said the information from the surveys also provides insight on how the Army needs to better explain its benefits. Fink, the Army’s marketing head, said the top three reasons young people cite for rejecting military enlistment are the same across all the services: fear of death, worries about post-traumatic stress disorder and leaving friends and family — in that order.
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