Pictorial health warning on sodas can help fight obesity among kids, says study
Hindustan TimesA study has examined if warnings on innocent looking soda bottles make people stay away from them. Pictorial health warning on sodas can help fight obesity among kids, says study The study, published in the journal 'PLOS Medicine', was the first to examine in a realistic setting whether pictorial health warnings on sugary drinks -- like juice and soda -- influenced which beverages parents bought for their children. "Showing that warnings can cut through the noise of everything else that's happening in a food store is powerful evidence that they would help reduce sugary drink purchases in the real world," she said. There are pronounced disparities by race/ethnicity, with higher rates of sugary drink consumption and obesity among Black and Latino children compared to non-Latino white children, in part due to structural factors like targeted marketing. The picture warnings led to a 17 per cent reduction in purchases of sugary drinks, with 45 per cent of parents in the control arm buying a sugary drink for their child compared to 28 per cent in the pictorial warning arm.