Plant-based meat sales are stagnating. Could amplifying its green benefits help change that?
1 year, 7 months ago

Plant-based meat sales are stagnating. Could amplifying its green benefits help change that?

Salon  

It's difficult to tell if the recent wave of anti-vegan sentiment has affected the plant-based meat market, but denigrating the image of vegans has certainly gone mainstream. However, a growing ideological divide over the environment means traditional ways of encouraging people to eat plant-based meat — promoting its green credentials — could be harming sales, according to research. Our study further highlights the political divide in views about plant-based meat, with the conservative consumers we polled less likely than liberals to try it and generally less interested in even considering it. We analyzed press releases from Beyond Meat to understand how the benefits of plant-based meat are being communicated to consumers, to see if this could be a driver of the ideological divide over plant-based meat. This issue polarized liberal and conservative consumers when it came to perceiving climate change as a problem that could or should be addressed by eating plant-based meat.

Environment Health Benefits Market Change Environmental Conservative Meat Consumers Product Beyond Meat Our Study Conservative Consumers  consumers  product  amplifying  change  benefits  market  help  sales  plantbased  meat  environmental  health  green  stagnating  conservative  environment

History of this topic

When it comes to healthcare, don’t make ‘private’ a dirty word
3 months, 3 weeks ago

When it comes to healthcare, don’t make ‘private’ a dirty word

The Independent  

The best of Voices delivered to your inbox every week - from controversial columns to expert analysis Sign up for our free weekly Voices newsletter for expert opinion and columns Sign up to our free weekly Voices newsletter SIGN UP I would like to be emailed about offers, events and updates from The Independent. Gary Nicholas United Kingdom Make Attenborough …

Is eco-friendly eating healthy? Debunking 5 common myths
9 months, 2 weeks ago

Is eco-friendly eating healthy? Debunking 5 common myths

Hindustan Times  

Choosing food that is both healthy and good for the planet can be confusing. Here are five common food myths that need to be busted: Myth 1: "Meat's eco-footprint is exaggerated" Animal husbandry is one of the most environmentally-damaging activities in food production due to its high greenhouse gas emissions, extensive resource use, and the pollution it causes. Myth 2: …

Ron DeSantis bans lab-grown meat: This is the latest (and dumbest) addition to the culture war.
55 years, 3 months ago

Ron DeSantis bans lab-grown meat: This is the latest (and dumbest) addition to the culture war.

Slate  

We’re just a couple of weeks into National Beef Month, folks, and this year’s has already been a doozy—for reasons that have nothing to do with Congress’ perpetually stalled farm bill, the bird flu infecting cows and their milk, or even the escalating feud between Drake and Kendrick Lamar. Rather, we’ve got beef playing out between advocates for “real beef” …

The cultured wars: Why lab-grown meat is inspiring bipartisan hate
10 months, 3 weeks ago

The cultured wars: Why lab-grown meat is inspiring bipartisan hate

Salon  

Ron DeSantis wants to “protect meat.” This is something the governor of Florida — a Republican who was previously, and perhaps fittingly, dubbed “Meatball Ron” by former president Donald Trump — has made clear for months, first while railing against ESG frameworks and a California law that requires farmers to provide more room for breeding pigs, and then eventually in …

Plant-Based Meat Boomed. Here Comes the Bust
55 years, 3 months ago

Plant-Based Meat Boomed. Here Comes the Bust

Wired  

Over the past three years, the plant-based meat industry has experienced a major reversal in vibes. Between 2018 and 2021, total sales of plant-based foods in the US grew from $4.8 billion to $7.4 billion, with much of that growth driven by plant-based meat in particular. An annual report from the Good Food Institute, an alternative protein nonprofit, found that …

Movie Review: ‘Food, Inc. 2’ revisits food system, sees reason for frustration and (a little) hope
11 months, 2 weeks ago

Movie Review: ‘Food, Inc. 2’ revisits food system, sees reason for frustration and (a little) hope

Associated Press  

The makers of the influential 2008 documentary “Food, Inc.” never planned to make a sequel. But 16 years after that Oscar-nominated film, they’re back with “Food, Inc. 2.” What happened? “You can change the world with every bite,” the first film had argued, urging consumers to buy local and organic, patronize farmer’s markets, demand healthy school lunches and most of …

The Murky Campaign to Discredit Lab-Grown Meat
1 year, 2 months ago

The Murky Campaign to Discredit Lab-Grown Meat

Wired  

A new public information campaign against cultivated—or “lab-grown”—meat is being run by a group with close links to a controversial public relations firm. The group has launched TV adverts and a website purportedly to educate the public about cultivated meat, but its approach—which draws on a PR playbook previously used to discredit the plant-based meat industry—has been criticized by supporters …

Meat eaters more likely to buy plant-based foods not marketed as vegan
1 year, 3 months ago

Meat eaters more likely to buy plant-based foods not marketed as vegan

The Telegraph  

Customers are more likely to buy plant-based foods when they are not labelled as vegan, a study has found. When a food gift basket was labelled “vegan”, 20 per cent of people chose it; however, 44 per cent of people opted for the same basket when it was marked “healthy and sustainable”. In the study, presented at the Society for …

Plant-based meat is a simple solution to climate woes - if more people would eat it
1 year, 4 months ago

Plant-based meat is a simple solution to climate woes - if more people would eat it

The Independent  

For free real time breaking news alerts sent straight to your inbox sign up to our breaking news emails Sign up to our free breaking news emails Sign up to our free breaking news emails SIGN UP I would like to be emailed about offers, events and updates from The Independent. In Australia — where the average person ate around …

Beyond Meat revenue falls as rising demand in Europe can’t overcome plummeting US sales
1 year, 4 months ago

Beyond Meat revenue falls as rising demand in Europe can’t overcome plummeting US sales

Associated Press  

Beyond Meat’s revenue fell nearly 9% in the third quarter as higher sales of its plant-based meat in Europe failed to make up for plummeting demand in the U.S. Beyond Meat cut its third-quarter and full-year revenue forecast last week, saying an anticipated rebound in plant-based meat sales during the quarter didn’t occur. Beyond Meat’s international retail sales rose 39% …

Beyond Meat cuts non-production workforce by 19% with demand for plant-based meat weak
1 year, 4 months ago

Beyond Meat cuts non-production workforce by 19% with demand for plant-based meat weak

Associated Press  

Beyond Meat is cutting 19% of its non-production workforce after a weaker-than-expected third quarter. “We anticipated a modest return to growth in the third quarter of 2023 that did not occur,” Beyond Meat President and CEO Ethan Brown said in a statement. U.S. retail dollar sales of fresh meat alternatives, like sausage and burgers, were down 21.5% this year through …

What is 'plant-based' food and how is it different from vegan or vegetarian food?
1 year, 5 months ago

What is 'plant-based' food and how is it different from vegan or vegetarian food?

ABC  

You might have noticed the label "plant-based" appearing on everything from meatless meatballs to dairy-free cheese at your local supermarket. "Plant-based" is an increasingly popular term to describe food items that are free from animal products. "A lot of people who eat a plant-based diet will occasionally consume dairy products, occasionally consume meat products, but they're predominantly eating plants." However, …

How to convince the steak-lover in your life to go vegan
1 year, 7 months ago

How to convince the steak-lover in your life to go vegan

The Independent  

Your university-aged cousin or niece may be addicted to falafel sandwiches. Indeed, evidence suggests that the growth rates for vegan eating habits have slowed recently, and that enthusiasm for plant-based diets may be waning after it peaked several years ago. Despite the increasing mainstream embrace of plant-based eating, the stereotype of the shrill vegan screaming “meat is murder” persists. As …

Fake Meat Is Bleeding, but It’s Not Dead Yet
1 year, 7 months ago

Fake Meat Is Bleeding, but It’s Not Dead Yet

Wired  

The day it went public in May 2019, Beyond Meat’s stock soared by 163 percent—the best one-day performance for a major American company in nearly two decades. On an earnings call on August 7, 2023, Beyond Meat CEO Ethan Brown told investors that net revenues had decreased 31 percent year-on-year, prompting the company’s share price to slip more than 10 …

Plant-based meat 'healthier and more sustainable than animal products': Study
2 years, 8 months ago

Plant-based meat 'healthier and more sustainable than animal products': Study

Hindustan Times  

According to a new study, plant-based nutritional substitutes for animal products are healthier for both the environment and people than the animal products they are meant to replace. Plant-based meat 'healthier and more sustainable than animal products': Study A new study argues that because these foods are 'specifically formulated to replicate the taste, texture, and overall eating experience of animal …

‘We’re eating the planet to death’ – Can ‘lab-grown’ cultivated meat help save the world?
3 years, 2 months ago

‘We’re eating the planet to death’ – Can ‘lab-grown’ cultivated meat help save the world?

The Independent  

Sign up to the Independent Climate email for the latest advice on saving the planet Get our free Climate email Get our free Climate email SIGN UP I would like to be emailed about offers, events and updates from The Independent. Rich Dillon, is the CEO at Ivy Farm, an Oxford-based meat cultivation company comprised of scientists and bioengineers who …

How covid shaped India’s smart protein pie
3 years, 2 months ago

How covid shaped India’s smart protein pie

Live Mint  

BENGALURU : For a few short months in the late 1990s, when the popularity of Chinese food was at its peak, now-defunct Chung Wah, a beloved restaurant on Bengaluru’s Church Street, went completely vegetarian. Irish food company Kerry recently released a report pegging India’s alternative meat market at $171 million and projected it to grow at 8.5% compounded annual growth …

Farmers fight back against Veganuary 'misinformation' in push to keep meat on the menu
3 years, 3 months ago

Farmers fight back against Veganuary 'misinformation' in push to keep meat on the menu

The Telegraph  

British farmers are launching a campaign to promote eating meat during Veganuary to counteract “misinformation and false truths” on social media. The National Farmers Union said the stark reality was “it really isn’t as simple as saying plant-based food is good and animal-based food is bad”. 'Giving farmers a voice' The campaign by the Agricultural and Horticultural Development Board will …

Global meat industry ‘using tobacco company tactics’ to downplay role in driving climate crisis, investigation claims
3 years, 8 months ago

Global meat industry ‘using tobacco company tactics’ to downplay role in driving climate crisis, investigation claims

The Independent  

Sign up to the Independent Climate email for the latest advice on saving the planet Get our free Climate email Get our free Climate email SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy The global meat industry is “borrowing tactics from tobacco companies” to downplay its role in …

Op-Ed: The trouble with being ‘beefatarians’
3 years, 8 months ago

Op-Ed: The trouble with being ‘beefatarians’

LA Times  

“If the sound of beef sizzling on the grill brings tears of joy to your eyes, you’re a real beefatarian.” That’s the opening line of a TV ad produced by a European advertising campaign called Proud of European Beef. The United Nations Food and Agriculture Organization’s 2013 report “Tackling Climate Change Through Livestock” states that beef contributes 41% of the …

The good, the bad and the ugly of plant-based diets
3 years, 8 months ago

The good, the bad and the ugly of plant-based diets

Live Mint  

In the U.S., sales of meat at grocery stores are down by more than 12% from a year ago. The United Nations’ global meat price gauge has risen for eight straight months, the longest streak since 2011, and is near a multi-year high. As the country suffered through one of Southeast Asia’s biggest economic hits from the pandemic, Cruz started …

The good, the bad and the ugly of plant-based diets
3 years, 8 months ago

The good, the bad and the ugly of plant-based diets

Live Mint  

In the U.S., sales of meat at grocery stores are down by more than 12% from a year ago. The United Nations’ global meat price gauge has risen for eight straight months, the longest streak since 2011, and is near a multi-year high. As the country suffered through one of Southeast Asia’s biggest economic hits from the pandemic, Cruz started …

Vegan And Vegetarian Grilling Recipes For A Plant-Based Cookout
3 years, 10 months ago

Vegan And Vegetarian Grilling Recipes For A Plant-Based Cookout

Huff Post  

HuffPost You’ve likely heard plenty of reasons you should cut back on your meat and dairy consumption: The production of animal products has numerous negative ramifications for your health, the environment and the welfare of animals. The “Meatless Mondays” movement, for example, which encourages consumers to eliminate meat just one day a week, calculated that if everyone who knows about …

Taste alone won’t persuade Americans to swap out beef for plant-based burgers
3 years, 10 months ago

Taste alone won’t persuade Americans to swap out beef for plant-based burgers

Salon  

The Research Brief is a short take about interesting academic work. The big idea Consumers are more likely to choose a plant-based meat substitute when the restaurant's advertising highlights the social benefits of doing so rather than its taste, according to recently published research I conducted with a colleague. In all three commercials, we presented nutritional information that showed plant-based …

Column: Burgers are great. But make no mistake, they’re killing the planet
4 years, 1 month ago

Column: Burgers are great. But make no mistake, they’re killing the planet

LA Times  

Fair warning: This column is written by someone who doesn’t practice what he’s about to preach. Beef Demand,” the report finds, not surprisingly, that “beef has a good image,” and that “consumers’ perceptions of taste, appearance, price and naturalness of beef greatly exceeds that for plant-based proteins.” That’s undoubtedly true. “I think there’s a new urgency for ordinary Americans to …

How to Get More Plant-Based Meat Onto Plates in 2021
4 years, 2 months ago

How to Get More Plant-Based Meat Onto Plates in 2021

Wired  

Faux burgers and chicken nuggets are having a moment. In 2018, Impossible Foods, the Silicon Valley–based alternative meat company known for its plant-based burger that “bleeds” like the real thing, made its nationwide fast food debut at all White Castle locations in the US. A year later, KFC partnered with Los Angeles–based alt-protein producer Beyond Meat to create a plant-based …

Tricking the Taste Buds: Flavour Makers Rise to Meaty Challenge Amid Concerns Over Health, Animal Welfare
4 years, 4 months ago

Tricking the Taste Buds: Flavour Makers Rise to Meaty Challenge Amid Concerns Over Health, Animal Welfare

News 18  

At flavour maker Givaudan’s innovation centre near Zurich, veteran chef Sam Brunschweiler serves up a lamb shawarma dish that looks and tastes appropriately meaty but is made from pea protein. Givaudan analyses how fat, proteins, sugars and water in meat produce different flavours when heated because “most of the flavour comes from the cooking”, Garofalo said. Stacy Pyett, who manages …

Plant-based meats' popularity takes root in China
4 years, 6 months ago

Plant-based meats' popularity takes root in China

China Daily  

Dishes made from plant-based meat are available in some Chinese markets. About 160 supermarkets around China started selling microwavable meals featuring plant-based meats by Hong Kong-based food-technology company OmniFoods on Aug 27. Over at hotel Le Sun Chine in Shanghai, executive chef Gu Chao has created two dishes with plant-based meat-Shanghai-style meatballs with pumpkin filling and pancakes with "meat" toppings-for …

Plant-based meats' popularity takes root in China
4 years, 6 months ago

Plant-based meats' popularity takes root in China

China Daily  

Dishes made from plant-based meat are available in some Chinese markets. About 160 supermarkets around China started selling microwavable meals featuring plant-based meats by Hong Kong-based food-technology company OmniFoods on Aug 27. Over at hotel Le Sun Chine in Shanghai, executive chef Gu Chao has created two dishes with plant-based meat-Shanghai-style meatballs with pumpkin filling and pancakes with "meat" toppings-for …

Plant-based meats' popularity takes root in China
4 years, 6 months ago

Plant-based meats' popularity takes root in China

China Daily  

Dishes made from plant-based meat are available in some Chinese markets. About 160 supermarkets around China started selling microwavable meals featuring plant-based meats by Hong Kong-based food-technology company OmniFoods on Aug 27. Over at hotel Le Sun Chine in Shanghai, executive chef Gu Chao has created two dishes with plant-based meat-Shanghai-style meatballs with pumpkin filling and pancakes with "meat" toppings-for …

Plant-based meats' popularity takes root in China
4 years, 6 months ago

Plant-based meats' popularity takes root in China

China Daily  

Dishes made from plant-based meat are available in some Chinese markets. About 160 supermarkets around China started selling microwavable meals featuring plant-based meats by Hong Kong-based food-technology company OmniFoods on Aug 27. Over at hotel Le Sun Chine in Shanghai, executive chef Gu Chao has created two dishes with plant-based meat-Shanghai-style meatballs with pumpkin filling and pancakes with "meat" toppings-for …

Is meatless meat good for your health?
5 years, 2 months ago

Is meatless meat good for your health?

The Hindu  

In Udaipur, among the many mutton biryani and tandoor stalls at Shobhagpura Circle, a white-and-green food truck attracts crowds for its vegan ‘chicken’ hakka noodles and tikkas. It is great to be validated by meat eaters in areas popular for their non-vegetarian fare,” says Abhishek Sinha, CEO and co-founder, explaining, “Plant-based meats are healthier as they are high on protein, …

Americans, especially millennials, are embracing plant-based meat products
5 years, 5 months ago

Americans, especially millennials, are embracing plant-based meat products

Salon  

By 2050, many scientists estimate that the world food supply will have to increase sharply from today’s level to meet anticipated demand from a global population of 9 to 10 billion people. With debate over the impacts of meat production intensifying, we have been tracking U.S. attitudes related to plant-based alternatives through Michigan State University’s Food Literacy and Engagement Poll. …

Decoding the future of food and how it is consumed in modern-day India
5 years, 5 months ago

Decoding the future of food and how it is consumed in modern-day India

Firstpost  

Much like everything else in this country, it seems like the food sector in India is going through a major shift — and simultaneously, like it’s really not. Tomatoes came into our sub-continent via Portugal after the 16th century and have transported our ‘makhnis’ to London’s rain splashed alleys, making one really wonder at the complex nature of India’s relationship …

Plant-based meats gaining market momentum in US
5 years, 5 months ago

Plant-based meats gaining market momentum in US

China Daily  

A plant­based sausage is served in a bun. David Portalatin, food industry adviser for NPD, said, "It's clear by the growth in plant-based protein shipments to food service and restaurant operators that this category has mainstreamed beyond those who choose a meatless diet." Noel White, president and CEO of Tyson Foods, said in a statement, "Today's consumers are seeking more …

The beef with beef: Fake meat market growing rapidly
5 years, 6 months ago

The beef with beef: Fake meat market growing rapidly

Al Jazeera  

The alternative meat market is poised to rise to $240 billion over the next two decades as new technologies gain ground and consumers change their diets, according to Jefferies. The great “protein shake-up” could see faux meat reach 9% share of the estimated $2.7 trillion global meat market by 2040, analyst Simon Powell forecasts, from less than 1% now. Plant-based …

Big Chicken wants in on the plant-based meat options and that's a good thing
5 years, 9 months ago

Big Chicken wants in on the plant-based meat options and that's a good thing

Salon  

Not a day seems to go by without the launch of a new plant-based alternative from a well-loved restaurant chain or brand. It’s not the case that plant-based chicken alternatives haven’t been available at all in recent years, but it’s an area that’s fallen behind the unprecedented innovation we’ve seen from red meat alternatives. While plant-based chicken alternatives available in …

Meat-based alternatives gain new popularity
5 years, 9 months ago

Meat-based alternatives gain new popularity

Hindustan Times  

From Burger King’s introduction of a vegetarian version of its uber-popular Whopper burger to the much-celebrated Wall Street entry of vegan startup Beyond Meat, companies selling meat alternatives have the wind in their sails. The companies are banking on changing dietary habits of part of the population limiting meat consumption for environmental, health or animal rights reasons. But several companies …

Beyond Meat: Shares in vegan burger company double on stock market debut
5 years, 10 months ago

Beyond Meat: Shares in vegan burger company double on stock market debut

The Independent  

For free real time breaking news alerts sent straight to your inbox sign up to our breaking news emails Sign up to our free breaking news emails Sign up to our free breaking news emails SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy Shares in Beyond Meat doubled …

Earth Day 2019: Upgrading to nutritious, environmentally safe meat is of global importance
5 years, 11 months ago

Earth Day 2019: Upgrading to nutritious, environmentally safe meat is of global importance

Firstpost  

June 2018 was a big month for environmentalism in India. On Earth Day 2019, it’s worth celebrating the fact that we’re playing a leading, vocal role in embracing the Paris Climate Agreement, and the Sustainable Development Goals. One particularly high-leverage area where governments are yet to make sufficiently bold moves is the global food system — in particular, the supply …

Is that soy in your Whopper? Plant-based meat sales rising
5 years, 11 months ago

Is that soy in your Whopper? Plant-based meat sales rising

Associated Press  

From soy-based sliders to ground lentil sausages, plant-based meat substitutes are surging in popularity. “If we can provide the things they value and make it from plants, not only will meat lovers be willing to buy it, but they will prefer to buy it.” Los Angeles-based Beyond Meat is sold alongside regular meat in the grocery store, not shuffled into …

Is the future of food 'reducetarian'?
6 years, 5 months ago

Is the future of food 'reducetarian'?

The Independent  

Sign up to IndyEat's free newsletter for weekly recipes, foodie features and cookbook releases Get our food and drink newsletter for free Get our food and drink newsletter for free SIGN UP I would like to be emailed about offers, events and updates from The Independent. open image in gallery 
 The panel said ‘baby steps’ are the best approach …

The fight over defining plant-based milk and meat (Opinion)
6 years, 6 months ago

The fight over defining plant-based milk and meat (Opinion)

CNN  

Editor’s Note: Gene Baur is president and co-founder of Farm Sanctuary, an American animal protection organization established in 1986 as an advocate for farmed animals. Gene Baur The dairy industry wants to prevent nondairy milks from being marketed as “milk,” and has introduced federal legislation to ban using the word “milk” except to label “lacteal secretions.” Industry operatives and lobbyists …

The rise of the bloody mock meat movement: fad, or the key to sustainability?
6 years, 8 months ago

The rise of the bloody mock meat movement: fad, or the key to sustainability?

The Independent  

Sign up to IndyEat's free newsletter for weekly recipes, foodie features and cookbook releases Get our food and drink newsletter for free Get our food and drink newsletter for free SIGN UP I would like to be emailed about offers, events and updates from The Independent. Even if you had the perfect mock meat burger that you can show under …

Can plant-based meat be better than the real thing?
8 years, 9 months ago

Can plant-based meat be better than the real thing?

ABC  

It looks like meat, it smells like meat, it cooks like meat and it bleeds like meat, but this burger is entirely plant-based. Companies making this kind of highly-scientific meat alternative boast that "almost no-one can tell the difference" between their product and the animal-based real thing. whatever product we think is inefficient in its sources, in terms of ingredients …

Getting Excited About Fake Meat
13 years ago

Getting Excited About Fake Meat

NPR  

Getting Excited About Fake Meat Enlarge this image toggle caption Roslan Rahman/AFP/Getty Images Roslan Rahman/AFP/Getty Images For years, food writer Mark Bittman was repulsed by the plant-based fake meat he was offered, like flavorless hot dogs. "Really," writes Bittman, "would I rather eat cruelly raised, polluting, unhealthful chicken, or a plant product that's nutritionally similar or superior, good enough to …

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