Instead of IPL, Amazon wants to spend money building e-com biz
2 years, 9 months ago

Instead of IPL, Amazon wants to spend money building e-com biz

Al Jazeera  

Amazon wants to get its next 100 million customers from the less affluent, non-English speaking pockets of India. “The final call was based on cost numbers,” said Tiwary, in one of his first interviews since taking over as country head, on the 27th floor of Amazon’s India headquarters in the northwestern neighborhood of Yeshwanthpur in Bangalore. The country of nearly 1.4 billion people may be Amazon’s most promising long-term opportunity, but it’s also extremely challenging, with tough local rivals, a cantankerous government and unusually price-sensitive consumers. Tiwary anticipates the next stage of growth will come from pushing beyond India’s big cities to what’s known as Bharat, the less affluent, non-English speaking people in rural areas. “Sellers and shoppers have both begun seeing value in online retail.” His strategy for pushing beyond India’s big cities is a combination of technology and marketing.

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History of this topic

Amazon Pay sees big opportunities in India’s small towns, offline payments
8 months, 3 weeks ago

Amazon Pay sees big opportunities in India’s small towns, offline payments

Live Mint  

Amazon Pay India, the digital payments arm of e-commerce giant Amazon India, is focusing on penetrating deeper into offline payments this fiscal year, as it looks to introduce new payment methods and enhance safety and security, chief executive Vikas Bansal told Mint on Tuesday. Amazon Pay will offer a variety of payment options including Unified Payments Interface, credit cards and …

Amazon India rolls out live-stream shopping to drive festive season sales
2 years, 6 months ago

Amazon India rolls out live-stream shopping to drive festive season sales

The Hindu  

Amazon.com Inc on Friday rolled out a live-streaming video feature for promoting products on its shopping platform in India, employing a format already popular in China to drive sales in Asia’s third largest economy. Live-stream shopping events are hugely popular in China, with those on Alibaba Group Holding's Taobao and Bytedance's Douyin driving millions of dollars in sales. YouTube in …

Amazon and India’s Reliance get set for next battle: cricket
3 years, 1 month ago

Amazon and India’s Reliance get set for next battle: cricket

Al Jazeera  

Retail and entertainment heavyweights will compete for exclusive five-year TV and digital broadcast rights for the IPL. Amazon’s rivalry in India with oil-to-retail conglomerate Reliance Industries looks set to head to the cricket field, where they will likely battle media heavyweights for telecast rights to India’s premier cricket league with its hundreds of millions of viewers. Amazon.com Inc and Reliance …

Amazon launches bundling service for video streaming apps in India
3 years, 6 months ago

Amazon launches bundling service for video streaming apps in India

The Hindu  

Amazon.com Inc launched in India on Friday a bundling option on its video platform for global and local streaming services, in a move aimed at boosting subscriptions. The Amazon Channels service will help customers using its Prime flagship loyalty programme to subscribe to multiple streaming apps on a single interface, Gaurav Gandhi, the head of Amazon Prime Video in India, …

Amazon launches seller registration, account management services in Kannada
4 years, 2 months ago

Amazon launches seller registration, account management services in Kannada

India TV News  

E-commerce major Amazon on Sunday said sellers will be able to register on Amazon.in the marketplace and manage their online business in Kannada, a move aimed at enhancing the sellers' experience on the platform. The launch in Kannada is followed by the recently launched seller registrations and account management services in Hindi and Tamil, which saw over 50,000 new Amazon …

Amazon Working on Adding Marathi Language After Controversy in Maharashtra
4 years, 3 months ago

Amazon Working on Adding Marathi Language After Controversy in Maharashtra

News 18  

Seattle, Washington-based giant Amazon has said that it is working on adding Marathi language support on its e-commerce platform Amazon.in after a controversy over demands of adding support for the language for customers in Maharashtra. Amazon said in a tweet that it is already working to launch the ‘Marathi shopping experience’ and said that it will also introduce seller registration …

Localised content helping Amazon grow Prime Video streaming
4 years, 5 months ago

Localised content helping Amazon grow Prime Video streaming

India TV News  

Riding on localised content being churned out in countries like India, the number of Prime members who stream Prime Video grew by more than 80 per cent in the third quarter and international customers more than doubled the hours of content they watch on Prime video compared to last year, Amazon has announced. "We're in more than 240 countries and …

Amazon invests Rs 450 crore in India payments unit-Amazon Pay
5 years, 9 months ago

Amazon invests Rs 450 crore in India payments unit-Amazon Pay

India TV News  

American retail giant Amazon has infused Rs 450 crore into its payments unit in India - Amazon Pay, according to regulatory documents. Amazon Pay has allotted 45 crore shares of Rs 10 each aggregating to Rs 450 crore to Amazon Corporate Holdings and Amazon.com.incs Ltd, documents filed with Corporate Affairs Ministry showed. Amazon Corporate Holdings has pumped in Rs 449.95 …

Amazon is in advance stage talks to buy 9.5% stake in Future Retail
6 years, 4 months ago

Amazon is in advance stage talks to buy 9.5% stake in Future Retail

Live Mint  

New Delhi: Online retailer Amazon is in advanced stage of talks to buy around 9.5% stake in Kishore Biyani-led Future Retail, according to sources. The agreement could also include Amazon buying out Biyani and promoter group’s entire holding in future subject to applicable regulations in India. Last year, retail major Shoppers Stop had announced raising ₹ 179.26 crore from Amazon …

Streaming next Amazon Prime Video: More regional content
6 years, 4 months ago

Streaming next Amazon Prime Video: More regional content

Live Mint  

New Delhi: American streaming service Amazon Prime Video is looking at creating a diverse slate of distinctly Indian content to woo audiences in the country. “The engagement we see with Hindi content on Prime in India is one of the highest we see across countries,” said Tim Leslie, vice-president, Amazon Prime Video International, during a visit to Mumbai. The big …

Amazon India brings Hindi support to mobile website, Android devices
6 years, 6 months ago

Amazon India brings Hindi support to mobile website, Android devices

India TV News  

As more and more Indians begin shopping online via smartphones in tier II and III cities, Amazon India on Tuesday launched a Hindi version of its mobile website and app for Android devices, aiming to bring the next 100 million customers online. "Launch of the Hindi shopping experience is a significant step towards bringing the next 100 million customers online," …

Amazon is testing a Hindi interface for its mobile website in India
6 years, 7 months ago

Amazon is testing a Hindi interface for its mobile website in India

India Today  

Amazon is betting big on India. And as a part of its efforts to connect with the next 100 million users in the country in the coming five years, the e-commerce giant has started testing a website, wherein the interface features text in Hindi. According to a report by IAMAI and Kantar IMRB, out of the 481 million internet users …

Amazon invests another ₹2,700 crore in India business
6 years, 7 months ago

Amazon invests another ₹2,700 crore in India business

Live Mint  

Bengaluru: Amazon, the world’s largest online retailer, has invested an additional ₹ 2,700 crore in its Indian unit, bringing its total investment in India to roughly $4 billion in the five years that it has operated in the country, even as it continues to battle local rival and market leader Flipkart. On 22 May, Mint reported that Flipkart is likely …

Amazon takes on Paytm, Flipkart’s PhonePe, pumps in ₹230 crore in Amazon Pay
6 years, 8 months ago

Amazon takes on Paytm, Flipkart’s PhonePe, pumps in ₹230 crore in Amazon Pay

Live Mint  

New Delhi: E-commerce major Amazon has pumped in ₹ 230 crore in its Indian payments arm, Amazon Pay, as it looks to strengthen its operations in the country and compete head-on with the likes of Flipkart’s PhonePe and Alibaba-backed Paytm. According to documents filed with the Registrar of Companies, Amazon Pay has allotted 23 crore equity shares worth ₹ 230 …

After losing China, Amazon Inc’s Jeff Bezos really wants to win India
7 years ago

After losing China, Amazon Inc’s Jeff Bezos really wants to win India

Hindustan Times  

Having forfeited China to Alibaba and JD.com, Jeff Bezos is determined to win in India, a market of 1.3 billion people who at long last are discovering the pleasures of shopping. The company has set up a credit operation for Indians without bank accounts, built a streamlined mobile app so it doesn’t crash the cheaper phones typically used by small-town …

Amazon launches music streaming service in India
7 years, 1 month ago

Amazon launches music streaming service in India

The Hindu  

Amazon.com Inc launched its music-streaming service in India on Wednesday, its latest offering to drive customers to shop more on its flagship e-commerce platform. Amazon Prime Music will be available at no extra cost to members of Prime, the world’s largest online retailer’s customer loyalty plan that costs an annual 999 rupees and offers faster deliveries, access to early deals …

Amazon to revamp e-commerce platform to tap new markets
14 years, 4 months ago

Amazon to revamp e-commerce platform to tap new markets

The Hindu  

US Internet retailer Amazon.com Inc plans to expand its footprint in new markets by revamping its international e-commerce platform, a media report said today. “Amazon says it plans to revamp its international e-commerce platform to make it easier for the company to reach customers in new markets,” British daily Financial Times reported. The company has set up a new team …

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